Brand Strategy
Brand Strategy Agency
Calibrating Your Brand for Success
Pricing
From £1167/week
Develop a brand that creates interest, loyalty and growth.
PLANS
Whether you’re a startup looking to create your brand from scratch, an established company seeking to evolve your positioning, or a large organisation aiming to redefine your market presence, our expert team is here to guide you every step of the way. We offer three distinct Brand Strategy Plans designed to meet the unique needs of businesses at different stages of growth. From early-stage startups to large corporations, our services are designed to help you navigate the complexities of modern branding and position your business for long-term success.
Our Entry-Level Brand Strategy Plan is perfect for startups and small businesses looking to define their brand identity. This comprehensive plan includes all the essential elements needed to create a strong foundation for your brand, from your company values to your messaging. With our expert guidance, we’ll help you create a brand that resonates with your target audience and sets you up for success in a competitive market.
Key deliverables
Brand Discovery Workshop: A collaborative session where we define your brand’s core values, vision, mission, and unique selling proposition (USP).
Audience Research & Insights: We identify and understand your ideal customer profile, helping you tailor your messaging to their needs and desires.
Brand Positioning: A clear definition of how your brand will differentiate itself in the marketplace.
Brand Messaging: Development of your brand’s voice, tone, and messaging guidelines.
Brand Identity Framework: Recommendations for your brand’s visual identity, including logo, colour palette, typography, and imagery style (does not include full design execution).
Brand Strategy Document: A comprehensive, actionable document that outlines your brand strategy.
Timeline
Estimated Completion: 6 weeks from project start to delivery.
Why Choose This Plan?
This plan is ideal if you are launching a new business or need to refine your brand for a stronger market presence. It provides you with a clear, strategic direction and the foundational elements needed to communicate your brand effectively and attract the right customers.
Case Studies
Case Study 1: Startup Success: We helped a tech startup refine their brand messaging and positioning, leading to a 25% increase in their lead generation within the first 3 months.
Case Study 2: Local Business Rebrand: After implementing the entry-level brand strategy for a local restaurant, their customer retention grew by 15%, and they saw a 30% increase in online reviews.
Is this the plan for you? EMAIL US
MID-LEVEL PLAN
Our Mid-Level Brand Strategy Plan is designed for established businesses and growing brands that want to refine and evolve their brand. If your business is already established but looking to rebrand or realign your messaging to keep up with market trends, this plan provides the strategic depth and executional guidance to elevate your brand to the next level.
Key deliverables
Brand Audit: A thorough analysis of your current brand, including market positioning, competitive landscape, and customer perception.
Stakeholder Interviews: We’ll conduct interviews with key stakeholders to gather insights and ensure your brand aligns with internal and external expectations.
Comprehensive Brand Strategy: A detailed, actionable strategy for brand positioning, messaging, visual identity, and customer engagement.
Brand Guidelines: Clear and concise guidelines to ensure consistency in brand communication, both internally and externally.
Brand Activation Plan: A roadmap to launch or reposition your brand across various touch-points, from digital platforms to offline experiences.
Refined Brand Identity: Suggestions and recommendations for a refreshed visual identity, including logos, colours, typography, and marketing materials.
Timeline
Estimated Completion: 12 weeks from project start to delivery.
Why Choose This Plan?
This plan is perfect for businesses that are looking to expand their brand presence, reposition in the market, or make a strategic shift. With a comprehensive approach that covers both the strategic and executional aspects of branding, this plan will ensure that your business is set up for sustained growth and market differentiation.
Case Studies
Case Study 1: Expanding Market Reach: We helped a growing e-commerce brand refine their messaging and positioning, resulting in a 40% increase in conversion rates.
Case Study 2: Corporate Rebrand: After working with a mid-sized manufacturing company, we successfully rebranded them and launched a new website, increasing their inbound leads by 50%.
Is this the plan for you? EMAIL US
FULL PLAN
Our Premium Brand Strategy Plan is tailored for large organisations and high-growth brands seeking to overhaul or significantly elevate their brand presence. This comprehensive plan includes in-depth research, market analysis, and a full suite of brand strategy services to ensure your brand stays ahead of the competition in a rapidly evolving market.
Key deliverables
Market & Competitor Analysis: A deep dive into the competitive landscape to uncover opportunities and threats, along with strategic recommendations.
Brand Visioning & Ideation: An intensive workshop where we ideate and refine your brand’s future vision, mission, and long-term goals.
Customer Segmentation & Targeting: Advanced market research and segmentation to help you better understand and target key customer groups.
Brand Architecture: A strategic framework for managing multiple sub-brands or product lines under one unified umbrella.
Complete Brand Guidelines: Detailed guidelines for logo usage, tone of voice, visual identity, and brand behaviour across all touch-points.
Integrated Brand Launch Plan: A complete roadmap for launching or repositioning your brand across all channels, both online and offline.
Ongoing Brand Consultancy: 6 months of post-launch support and consultancy to ensure your brand continues to evolve and resonate with your audience.
Timeline
Estimated Completion: 24 weeks from project start to delivery.
Why Choose This Plan?
Our Full Plan is ideal for large enterprises and high-growth businesses that need an all-encompassing, strategic overhaul of their brand. With a focus on innovation, market leadership, and scalability, this pl equips your organisation with the tools it needs to dominate your industry.
Case Studies
Case Study 1: Global Rebrand: We worked with a global travel tech company, to create a unified brand strategy that resulted in a 60% increase in global brand awareness within 6 months.
Case Study 2: Brand Transformation: After revamping a national retail chain’s brand strategy, they saw saw a 45% increase in online sales and a 30% growth in foot traffic.
Is this the plan for you? EMAIL US
CONTACT
Whether you’re a startup, an established business, or a global enterprise, we understand that your brand is the heart of your business. Our team of expert strategists, designers, and marketers will help you craft a brand that not only resonates with your audience but also drives long-term success. Contact us to schedule a free consultation and take the first step toward transforming your brand.
We also offer:
Market Research Plans tailored market research solutions that help businesses of all sizes make informed decisions, reduce risks, and seize new opportunities.
Web Development Plans include custom websites with features ranging from basic pages to advanced e-commerce platforms and complex content management systems, supporting businesses’ digital presence and growth.
(mail) hello@omarbudeiri.com
(tel) +44 (0) 7949 611157
(irl) Unit 1, Ground Floor, The Wilmot, 62-64 Albion Street, Birmingham, B1 3EA
(insta) @omarbudeiri
(copyright) © 2024 Office Of Omar Ltd. Registered in England & Wales Company Number 15984372.